Creating a New Survey

1. Go to your Survey Overview
2. Click Create new survey in the top right corner.

You’ll now have two options:

🧩 Option 1 — Use a Template

Browse our Template Gallery to pick a prebuilt survey for different journey types (e.g., Hired, Rejected, Employee Engagement).

• You can preview any template before adding it to your account.
• After adding, you can fully edit and customize it.
• Available templates depend on your Starred plan and journey setup. If you can't see a template you need, you can reach out to your Customer Success Manager.

✏️ Option 2 — Create from Scratch

Click **Create from scratch **to start a new survey manually.

• Add a title, select a language, and choose a journey type.
• You’ll then be able to add questions and blocks.

Customizing the Header

To personalize your survey header:

• Click the header text to edit it.
• To make the survey more personal, include the respondent’s first name by adding a placeholder: %firstName.

Adding Questions to Your Survey

Surveys in Starred are built from question blocks, each containing one or more questions of the same type.

📌 Key facts

• You can have up to 6 question blocks per survey.
• Each block can include 1–5 questions, depending on the question type.
• Blocks can be created from scratch or imported from another survey.

To add a block:

1. Click Add Block.
2. Choose your question type.
3. Add a title and description for the block.

💡 Or click Import from existing survey (bottom left) to reuse a block you already created.

Creating a question block

Each question block needs:

• Block title (max 45–50 characters)
• Block description (max 200–250 characters)

You can then add up to five questions per block, each with:

• Question title — main topic (max 75 characters)
• Question description — supporting detail (max 250 characters)

📘

Tip: not all question blocks can support up to 5 questions. Depending on the question type you chose, you may add between 1 and 5 questions. More about question types below.

💬 Question Types Overview

Starred offers several question formats to fit your feedback needs:

Net Promoter Score

Measures loyalty using a 0–10 scale (from “very unlikely” to “very likely”).

The NPS follow-up question is fixed and cannot be removed. 📘 Learn more about NPS →

Star rating

Respondents rate with stars (0.5–5 stars, or N/A).

Star ratings contribute to your average rating dashboard metric, converted to a 1–10 scale.

📘

Notes: 0-star responses are excluded from averages (they count as skipped).

Grades

Respondents rate on a 1–10 scale.

These scores are averaged in your dashboard alongside Star ratings.

CES and CES 2.0

Measure Customer Effort Score (how easy or difficult an experience was).

• CES: Original version (negative phrasing, 5-point scale).
• CES 2.0: Positive phrasing, 7-point scale with updated visuals.

Yes/No

Binary response grid for quick feedback.

Respondents can also leave a comment or select N/A if not applicable.

Multiple Choice

Choose one or more answers from a list (1–5 choices).

You can allow multiple selections using the dropdown menu.

Open-ended

Respondents can leave free-text feedback (max 200–250 characters).

You can include one or two open-ended questions per block.

Customizing youy survey

Make your surveys more personal by using custom fields — data pulled from your workflow or invitation file (e.g., job title, recruiter, department).

To use a custom field inside your survey text:

1. Open the question.
2. Type @ followed by the exact field name (case-sensitive).
   • Example: @JobName

📘 Learn more about custom fields and properties →

Adding Survey Languages

Translate your survey into multiple languages:

1. Click the current language →** Language Settings**.
2. Add your desired languages → Save.

⚠️

Survey questions are not translated automatically.

You must enter translations manually for each question.

📘 How to translate your survey →

Changing Survey style

To apply a background or theme:

1. Add the desired style in your Company Settings.
2. Choose the style from the dropdown menu.
3. Click Save Changes.

Advanced Survey Settings

Access advanced options by clicking the settings gear at the top right:

Here you can configure:

• Anonymity settings
• Cooling down period
• Other advanced parameters

💬 Need help?

If you have questions about survey setup, question design, or styling, contact our Support Team — we’re happy to help!