Multiple survey languages

Create surveys in multiple languages

The Starred Account and Company settings are all English but your contacts who will provide feedback may speak another language. It therefore makes sense to offer them your survey in their native language: the easier it is for them to fill in your survey, the better your response rate will be! This is why we offer Starred invites, surveys and thank you pages in 21 languages.

Setting the language on the feedback survey

When you create a new survey, a pop-up appears where you can select a Survey language. The language you select here will be your default language. You can change the default language when you select 'Edit' behind the survey you'd like to edit from your survey overview.

Now you’ve set the default language for your survey, you can start working on the survey itself!

In the survey composer, you can select a language from the dropdown menu in the top-middle of the screen. In the first place, you’ll see the default language. Click on 'Language settings' to add or remove other languages to the survey.

NPS and CES question types are already translated for you, and there aren’t any further possibilities to amend the phrasing of the follow-up questions related to these question types.
For all your other questions, you can enter translations yourself.

To translate each block, first select the language you want to add. Next, click the relevant question block which you'd like to translate. You’ll see a pop-up appear, which displays the new language on the left, and the base language on the right to help you enter the correct translations.

Please Note: It’s very important that you’re consistent in making your translations retain the meaning of your default language as all results will be combined in one overall dashboard.

When you’re finished editing your questions and adding translations, select ‘Save’ and you’ll have created your first translation! When you need to add more languages, you can repeat the previous steps.

Sending feedback invitations in multiple languages

Now that you’ve added extra languages to your survey, it’s time to invite your contacts. For this, you will need to create invitation texts in the same language that you would like to send out your survey.

If you’re inviting manually it’s important to separate your invites into one batch per language because each batch you send is going to receive the same invitation.

To create invitations texts, navigate to 'Distribute' and select your survey. The base language of your feedback invitation will be the base language in which you’ve created your survey. Adding extra languages is possible by clicking on the dropdown menu below ‘Template’ in the top-left of your screen. Next, select the template you want to edit and choose 'Add language'.

The text for the extra languages you’re able to edit yourself. Don’t forget to hit the floppy disk icon when you’ve made changes to your template’s new language. In case you want to add multiple languages, you can repeat the above steps.

Now you're ready to send out your survey. To do so, select the invitation template according to the language in which you need to invite your contacts. English language contacts need your English template, Dutch need Dutch, and so on. The language in which you send your feedback invitation is linked to the right language your feedback survey will open when a respondent clicks through to the survey from their email.